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Marketing, Communications and Student Recruitment Teams

We operate as a matrix organisation of marketing, recruitment and communications professionals embedded within the Vice-Chancellor’s Office,  the Provost's portfolio, the Directorate of Marketing and Student Recruitment and People and Culture.

We deliver a comprehensive programme that supports the University to achieve the aims outlined in our strategy “Delivering Sustainable Futures”.

Together we are charged with strengthening Ulster University's positive reputation, increasing awareness of its many accomplishments, and demonstrating how Ulster is improving the quality of life for us all.

Our Recruitment teams work to demonstrate that we are an outstanding university of choice which is accessible to all.

As marketing, communication and recruitment professionals, we collaborate to deliver against the university priorities with specific teams leading against specific disciplines.


Vice-Chancellor ’s Office

PR, Communications and Social Media

  • External Communications and Relations
  • Internal Communications
  • Student Communications
  • Special Projects including City Deals
  • Public Affairs
  • Reputation Management
  • Stakeholder Engagement

Deputy Vice-Chancellor Portfolio

Directorate of Marketing and Student Recruitment

  • Strategic Marketing including Student Recruitment and Research Marketing
  • Market Engagement
  • Campaign and Creative Services including Branding and Web team

Provost's Portfolio

Community and Regional Engagement

  • Promotion of a creative, innovative, inclusive, transformative and vibrant environment that stimulates, inspires and adds value to our core activities of teaching and learning, and research and innovation
  • Development of local, regional and cross-border collaborative partnerships with communities, business, partners and stakeholders

People and Culture

People Communications

  • People Storytelling, Employer Brand, employee experience, proposition, culture and engagement
  • Employee activation and advocacy
  • Organisational and change communications

In this section

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Special Projects

The Special Projects Team within the University's Marketing and Communications department drives innovative initiatives, elevating the institution's image through strategic campaigns, fostering engagement, and advancing its mission with creativity.

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Strategic Marketing

The Strategic Marketing team develops organisational and faculty-specific strategic marketing plans in support of Ulster University’s overall objectives.

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Campaigns and Creative Services

The Creative Services team develop and deliver integrated campaigns to support the full range of goals within the University’s Corporate Strategy and lead on brand strategy, campaign planning, web development and digital communications development for the University.

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PR & Internal Communications

The team delivers public relations and media management to protect and enhance the University’s reputation.

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Market Engagement

The Market Engagement team is responsible for all aspects of direct engagement with prospective students at both Undergraduate and Postgraduate levels.

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Brand on Demand

We’re excited to launch Brand on Demand - your creative space for exploring brand assets, customising templates, and building on-brand content with ease.