About Emerging Media
Projects or themes in this area include one or a combination of: emerging media and creative practice, media play, gaming, speculative design, transmedial textualities, digital humanities, new technologies and social and cultural change, regional and inter-regional creative industries.
Our impact related activity typically falls within: pedagogy, cultural life and public engagement, community or socially engaged arts, BBC media policy and economic or creative industries.
We engage in practice-driven research that centres on using contemporary media practice to engage audiences in creative modes of expression and discovery. Using creative media practices, from augmented reality to animation, this research directly engages users through contemporary digital devices. Much of this research engages users from the wider community, opening up media practice to audiences as a means of communication and expression. This practice research wants to engage with users that perhaps don’t have easy access to, or perhaps an understanding of, how contemporary media can be used to better society.