Profile image of Dr Clare Carruthers

Dr Clare Carruthers

Senior Lecturer

Profile image of Dr Clare Carruthers


Department of Hospitality & Tourism Mgmt


Room L122 Cromore Road Coleraine Co. Londonderry BT52 1SA



Dr Clare Carruthers is a Senior Lecturer in Marketing and Tourism in Ulster University Business School (UUBS) with almost 20 years’ experience as a business and management educator at Higher Education level and prior to that a further four years in Further and Higher Education.

Clare graduated in Combined Business Studies, Majoring in Marketing from Paisley University (now UWS, 1996) and gained an MSc in Tourism, Strathclyde University (1998). She attained a PGCFHE (Ulster, 1999) and a PhD examining the process of cultural tourism development in post-industrial cities (Ulster, 2011).  Clare was recipient of the Ulster Distinguished Teaching Award (2014) and achieved Institute of Leadership and Management (ILM) accreditation in 2015. She is a Senior Fellow of the HEA and a Fellow of the University’s Centre for Higher Education Research and Practice.

Clare’s main research interests include urban cultural tourism, cultural regeneration of post-industrial cities, the role of the European City of Culture in urban tourism and urban tourism destination marketing.   Clare is also heavily engaged with pedagogic research, with interests including engaging students in assessment and feedback, digital technologies for assessment and feedback and on-line learning environments. Clare is a regular reviewer for several journals and is author/co-author of at least 40 journal articles, book chapters and/or conference contributions.  Clare’s main teaching responsibilities are in the areas of Festivals, Events and Cultural Tourism, Contemporary Marketing Practice and Contemporary Marketing Management.

Clare has extensive external examiner experience, including that at Waterford Institute of Technology, The University of Brighton and the University of the West of Scotland (UWS) and has also been engaged in several external advisory panels including that of Events, Tourism & Hospitality Subject Health Review at UWS (2014) and for the Council for the Curriculum, Examinations and Assessments, NI (Business Studies).  She has also successfully completed several consultancy projects as marketing consultant to external commercial organisations.