After a period of museum closure in the first part of 2020 and long-term social distancing likely to risk projects built around co-production with community partners, museums need to adapt to maintain relevance.
Although expanding the digital platform is a means to connect audiences, these are only likely to have the desired outcomes if we also change our existing digital pedagogy. Swathes of text and images, often the outcome of digital heritage projects, don't encourage the porous, polyvocal and collaborative out-ward facing museum.
Working with the sector, and drawing on examples of innovation, Crooke and Maguire are addressing the fundamentals of the museum-audience dynamic.
They are exploring how museums can embrace new ways of collaborative practice during Covid-19 restrictions and how, post-Covid19, these new practices can enable greater outreach to multiple audiences. This will generate a deeper understanding of museum purposes and value at a time of crisis and beyond.