RTE Brainstorm: Top Tips for Writing for a Public Audience


Jim Carroll, editor of RTÉ Brainstorm will be delivering a series of informal workshops on writing for the media, what editors look for in stories from the research community, and how to frame research insights in a way that engages the public.

During these sessions, Jim will give an overview of RTÉ Brainstorm and how it can work for you as a platform to communicate your work.  Since its launch in 2017, RTÉ Brainstorm has reached over 5 million views with over 1300 academics signed up. Academics and researchers from Ulster University have made a strong contribution to this platform which brings new thinking, ideas and perspectives to a general public audience. Often, this leads to appearances on other RTÉ channels such as their radio and TV shows.

Jim will also be available on the day for one-to-one pitching sessions, so please bring along a synopsis of your idea to discuss with Jim.  If you’ve featured on Brainstorm previously, this workshop will give you the chance to re-connect with Jim and discuss any new ideas you may have.

PhD Researchers receive 70 euros if their piece is published.

The Vitae Researcher Development Framework

This session maps on to Domain C of the Vitae Framework: Engagement, influence and impact which includes the sub-domain areas of:

  • D1: Working with others
  • D2: Communication and dissemination
  • D3: Engagement and impact
The Vitae Researcher Development Framework