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Graduates from this course have gained employment with a wide range of organisations

  • Bank of Ireland
  • McCambridge Duffy
  • Moy Park
  • SCHIVO
  • KPMG
  • Deloitte LLP
  • Kerry Group

Graduates from this course are employed in many different roles

  • Banking Official
  • Business Analyst
  • Graduate Management Programme
  • Human Resource Administrator
  • Accountant
  • Consultant
  • Sales Marketing Executive

Overview

Business@Magee: Providing extensive choice for business skills development.

Summary

Business Studies – UCAS Code N125

Business Studies with Accounting – UCAS Code N1N4

Business Studies with Marketing – UCAS Code N1N5

The modular approach to studying business at the Magee campus provides students with extensive choice. Business Studies may be taken as a single honours or in conjunction with a specialist subject from the business area. Students may choose from Accounting, Enterprise or Marketing. The flexible structure of this programme affords students the opportunity of choosing a pathway to suit their own personal interests and career aspirations.

The programme equips graduates for a management career in industry, commerce or the public sector. It also provides the entrepreneurial and innovation skills necessary for the creation of new business ventures and to stimulate the competitive impetus for managing and developing existing businesses. The specialism subjects help develop supporting expertise of particular interest to the student.

International Students

If you don't meet our entry requirements for this course you may want to consider our International Foundation Programme (IFP)

The International Foundation Programme (IFP) will prepare you for studying an undergraduate degree at Ulster.

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About this course

In this section

About

The BSc Hons Business Studies programmes meet the needs of those wishing to pursue a career in business and allows those with an interest in accounting, human resource management or marketing to choose these subjects as specialist areas. The programme allows students to follow a general Business Studies path or take a specialism from one of the three pathways namely, Accounting, Enterprise or Marketing. This enables students to develop the skills and expertise necessary for an aspiring professional career in accounting, enterprise or marketing. In addition, it provides the basis for graduates wishing to take a postgraduate programme up to doctoral level.

The programme provides key business knowledge and skills essential for a graduate seeking a managerial career in general business or a specialist interest in accounting, human resource management or marketing.

The development of relevant employability skills is at the core of the BSc Hons Business Studies degree and a variety of opportunities exist within the programme and its modules, to develop such skills. These skills include, for example, Creative Thinking, Project Management, Strategic Planning, Business start-up, Problem Solving and Interpersonal skills as well as general management skills.

Associate awards

Diploma in Professional Practice DPP

Diploma in International Academic Studies DIAS

Find out more about placement awards

Attendance

Three years without placement or four years including placement year. This is a full-time course where you will normally complete six modules per year, with class contact time approximately three hours per week per module. You will be expected to undertake independent study to supplement that contact of around 10 hours per week per module. You will have 9-10 class contact hours per week on the Magee campus.

Start dates

  • September 2018
How to apply

Modules

Here is a guide to the subjects studied on this course.

Courses are continually reviewed to take advantage of new teaching approaches and developments in research, industry and the professions. Please be aware that modules may change for your year of entry. The exact modules available and their order may vary depending on course updates, staff availability, timetabling and student demand. Please contact the course team for the most up to date module list.

In this section

Year one

Principles of Management

Year: 1

This module introduces the fundamental concepts of management and cognate topics, including the business environment, business ethics, motivation, problem solving and decision making, planning, human resource management, organisational structure, change and innovation, and operations and quality.

Students will acquire an understanding of the issues and challenges facing managers in both domestic and global environments.

Academic and Career Enhancement skills

Year: 1

The module establishes a solid foundation for students as they make the transition to become effective learners at third level. As such, the module identifies, develops and assesses a range of skills that are important for academic achievement. In this module, student learning, progression and achievement is closely monitored and supported by the module coordinator.

Principles of Human Resource Management

Year: 1

This module is designed to introduce students to the principles of human resource management. It will enable students to understand the nature of, and the problems associated with, the management of human resources. The syllabus examines current practice, trends and challenges in the field of human resource management. Learning will take place through lectures, seminars and private study.

Principles of Economics

Year: 1

This module introduces students to the fundamental concepts and principles of economics and provides an essential underpinning for more advanced study of economics and economic issues.

Principles of Marketing

Year: 1

The module specifically provides students with understanding of the key principles and concepts of marketing to allow further learning of the strategic importance of the area in the future.

Principles of Accounting

Year: 1

This module is optional

The module establishes a strong foundation for students as they undertake the study of accounting. As such, the module identifies, develops and assesses a range of skills that are important within the context of preparing financial statements, undertaking financial reporting and performing detailed analyses supporting aspects of the internal financial management of a business entity.

Introduction to Financial Accounting

Year: 1

This module is optional

The module establishes a strong foundation for students as they undertake the study of accounting. As such, the module identifies, develops and assesses a range of skills that are important within the context of double entry book-keeping, preparing financial statements, undertaking financial reporting and performing detailed analyses supporting aspects of the internal financial management of a business entity.

Year two

Business Improvement

Year: 2

The module is designed to address the critical environment in which Managers operate, the challenges they face and the roles they play in the processes of planning, organising, leading, controlling, coordinating and improving organisational performance. Practical exercises will reinforce the work done in the previous sessions to ensure understanding and ability to articulate and communicate the content.

Project Management

Year: 2

This module is designed to develop an understanding of project management issues, roles and activities within organisations by exploring the balance between theory, practical skills and knowledge.

Professional Skills Development

Year: 2

This module is designed to provide students with the necessary tool kit to lead their own professional credibility, during and after their under graduate study. It will provide an interactive and experiential learning environment for students whereby they can learn about the kind of business leader they want to become and how to achieve this

Financial Accounting I

Year: 2

This module is optional

The form and content of published financial statements; profit and loss account; balance sheet; cash flow statements; introduction to group accounts; analysis and interpretation of financial statements; regulatory framework of accounting.

Management Accounting I

Year: 2

This module is optional

An important role of management accounting is to present accounting information to assist managers to plan, make decisions and measure performance. Key elements of practice in the discipline include approaches to costing, use of management accounting information, absorption costing, marginal costing, breakeven analysis, decision making, budgeting, standard costing, variance analysis, investment appraisal, statistical approaches, activity based costing and ethical issues.

Finance for Decision Making

Year: 2

This module is optional

Financial decisions and their implications are an important consideration for global business?. This module will examine a range of theoretical and practical issues surrounding financial decision making. The module will provide students with an understanding of the key issues and techniques used in financial decision making with particular emphasis placed on ethical corporate governance and business ethics within the context of financial decision making.

Organisational behaviour

Year: 2

This module is optional

This module will introduce the fundamental concepts of Organisational Behaviour and encourage students to develop an understanding of managing and developing people in a business context. The module will examine a range of theoretical approaches that will be used to help analyse and evaluate situations and issues relevant to behaviour within organisations.

Managing Employee Development

Year: 2

This module is optional

In an increasingly competitive global economy the Human Resource may be an organisation's main source of competitive advantage. This module introduces students to Development as a strategic area of business activity which, is driven by a range of factors within the internal and external operating environments. Learning will be by teaching, discussion and independent study. Assessment is by coursework and examination

Business Law

Year: 2

This module is optional

The module deals with the main principles of the law of contract and law of tort as well as providing explanations of the legal structures within which businesses operate. These legal formats of business organizations are critically explored as are the methods whereby businesses are managed and analysed and how the external environment, in terms of legal regulation, impacts on the operation of businesses. The topics under examination provide a solid framework for understanding of the legal basis in which businesses operate and enable students to undertake further study of related Business and accounting subjects.

Marketing Communications

Year: 2

This module is optional

This module aims to give students an understanding of marketing communications in the marketplace, and its role within organizations. The module builds on knowledge from the Marketing (MKT301) module and focuses on the significance of marketing communications in contemporary marketing practice, especially in relation to brand building. It examines the tools and focus of marketing communications and demonstrates how these elements work together to create an integrated marketing communications strategy. Finally it addresses emerging relationships with new media and its impact on traditional forms of marketing communications. ?

Media Planning and Buying

Year: 2

This module is optional

Media planning and buying to ensure comprehensive coverage and reach to target audiences is a vital issue in contemporary advertising practice. This module will provide students with the opportunity to gain a solid grounding in the theories of media planning and buying as well as challenging them to adopt the role of the advertiser to provide creative solutions addressing real business issues. In addition, case studies of a range of campaigns in a number of categories will be analysed. The media options chosen will be discussed in terms of cost-effectiveness, campaign objectives and media deliverables.

Consumer Behaviour

Year: 2

This module is optional

In the course of this module, students will develop an understanding of, and the ability to use, the core theories and techniques underpinning Consumer Behaviour; stemming from the economic and philosophical constructs of consumer behaviour, through to contemporary consumer research techniques.

Year three

Study USA

Year: 3

This module is optional

This module provides an opportunity to undertake an extended period of study in the USA; to acquire business and management skills, and to develop educational and social links. Places on the module are limited and subject to a competitive selection procedure.

Diploma in Professional Practice

Year: 3

This module is optional

The Diploma in Professional Practice aims to develop students on a personal and professional level. Skills developed include CV writing, interview skills, knowledge of career choices, career development strategies, understanding of employment trends, graduate employment market and employability skills.

Year four

Business strategy

Year: 4

Business Strategy involves bringing together the theory from a number of management disciplines and incorporating this theory into an overall plan for companies. Issues that are discussed in lectures as well as assignments are with the intention of incorporating individual disciplines into a cohesive management plan for the direction of companies.

Entrepreneurship and innovation

Year: 4

This module aims to equip students with a knowledge and understanding of entrepreneurial and innovation processes, and their relationship with business and economic development. It will enable students to develop the skills necessary to participate in business venturing projects. Assessment is by coursework and examination

Business Research

Year: 4

In the course of this module, students will develop an understanding of, and the ability to use, the core theories and techniques underpinning business research ? both academic research and applied research. This will be supported by providing students with the knowledge required to utilise appropriate software for the analysis and presentation of research

Global Business Environment

Year: 4

This module explores the complexity of forces that make up the global economy. In particular, it aims to understand the impact of these forces on the activities of the firm, and the decisions they must take if they are to survive and prosper. The module will focus on the national, regional, and international contexts, and will aim to give students an understanding of an increasingly volatile, uncertain, complex and ambiguous global business environment.

Management Accounting II

Year: 4

This module is optional

This module traces the development of management accounting theory and practice in the context of change in the modern business environment. The module examines the social, technological and international challenges to management accounting.

Financial Accounting II

Year: 4

This module is optional

The nature and purpose of accounting theory; the role of accounting regulation including the development of the latest accounting standards; contemporary issues in accounting; recent and future trends in financial reporting; accounting for transactions in financial statements and group financial statements.

Human resource strategy

Year: 4

This module is optional

In the dynamic environment in which businesses operate the strategic and operational importance of human resource management cannot be ignored. The ability to develop a theoretical and practical analysis of Strategic HRM is core to the module.

Leadership Theory and Practice

Year: 4

This module is optional

This module is designed to develop knowledge and understanding not only of the theories and principles of leadership, but the current issues and challenges for leaders across a wide range of sectors and sizes of organisations. Practical insights from business leaders will provide positive role models and assist students in developing and refining their leadership skills post graduation.

Marketing management

Year: 4

This module is optional

This module builds on the principles of marketing, marketing communication and marketing research modules and takes these aspects further into the processes involved in the management of marketing in organisations. It marks a significant shift in the development of students as marketers. This module not only invites students to explore cutting edge issues important to marketing practice but also to explore aspects of marketing practice.

Digital Strategy and Communications

Year: 4

This module is optional

The module aims to explore a range of contemporary issues facing organisations operating in a digital world. Teaching provided will allow students to fully appreciate the impact and influence of the dynamic digital landscape.

Entry conditions

We recognise a range of qualifications for admission to our courses. In addition to the specific entry conditions for this course you must also meet the University’s General Entrance Requirements.

In this section

A level

The A Level requirement for this course is BBB - BCC.

Applicants may be able to satisfy the requirement for one A-Level B or C grade by substituting a combination of alternative qualifications to the same standard as defined by UCAS.

BTEC

Overall BTEC award profile DDM - DMM to include Unit profile of 7 - 9 distinctions.

Irish Leaving Certificate

Overall Irish Leaving Certificate profile H3, H3, H3, H3, H3 – H3, H3, H3, H4, H4.

Scottish Highers

The Scottish Highers requirement for this course is BBBCC – BCCCC.

Scottish Advanced Highers

The Scottish Advanced Highers requirement for this course is CCC - CDD.

International Baccalaureate

Overall International Baccalaureate profile minimum 24 - 26 points (12 - 13 at higher level).

Access to Higher Education (HE)

Overall Access profile 60% - 70%.

GCSE

For full-time study, you must satisfy the General Entrance Requirements for admission to a first degree course and hold a GCSE pass in English Language and Mathematics at grade C or above (or equivalent).

Essential Skills Level 2 Mathematics will be accepted as equivalent to GCSE Maths.

Essential Skills Level 2 Communication will be accepted as equivalent to GCSE English.

English Language Requirements

English language requirements for international applicants
The minimum requirement for this course is Academic IELTS 6.0 with no band score less than 5.5. Trinity ISE: Pass at level III also meets this requirement for Tier 4 visa purposes.

Ulster recognises a number of other English language tests and comparable IELTS equivalent scores.

Teaching and learning assessment

Teaching and learning methods include lectures, seminars, practical workshops, case studies, problem-solving techniques, team projects, individual research, oral presentations, non-book media, visiting lectures with industry practitioners and computer projects. These methods allow students to have a high degree of involvement and participation in learning, equipping participants with concepts, skills and experiences necessary for career and personal development.

Modules are assessed using a variety of methods including individual essays/reports, class tests, case studies, group projects, oral presentations and end of term examinations.

Exemptions and transferability

Most students enter Year 1. Applicants who can provide evidence of previous relevant study, awarded in accordance with the Credit Accumulation Transfer System, (CATS), may be considered for exemption from particular modules or entry to later years.

Careers & opportunities

In this section

Graduate employers

Graduates from this course have gained employment with a wide range of organisations. Here are some examples:

  • Bank of Ireland
  • McCambridge Duffy
  • Moy Park
  • SCHIVO
  • KPMG
  • Deloitte LLP
  • Kerry Group

Job roles

Graduates from this course are employed in many different roles. Here are some examples:

  • Banking Official
  • Business Analyst
  • Graduate Management Programme
  • Human Resource Administrator
  • Accountant
  • Consultant
  • Sales Marketing Executive

Career options

Business Studies graduates are well placed for a management career in the business arena or to take advantage of opportunities in the public sector. Depending on the choice of business specialism, graduates will have generic skills in management functions including management accounting, finance and project management and specific specialist skills in accounting, human resource management or marketing. Graduates may also proceed to postgraduate study or research in related areas. Throughout the course, students will be encouraged to develop their personal skills and abilities in order to maximize their career potential.

Work placement / study abroad

In Year 3 you will have the option of a paid placement year in a range of local and international locations. This will provide a link between the subjects you have studied and their application in a 'real world' setting. Satisfactory completion of the placement year will lead to the award of the Diploma in Professional Practice. You also have the option to study abroad for a year; satisfactory completion of a study abroad year will lead to the award of the Diploma in International Academic Studies.

Apply

How to apply Request a prospectus

Applications to full-time undergraduate degrees at Ulster are made through UCAS.

Start dates

  • September 2018

Fees and funding

In this section

Fees (per year)

Important notice - fees information Please note fees displayed are for 2017/18 Academic Entry. Fees are correct at the time of publishing. Additional mandatory costs are highlighted where they are known in advance. There are other costs associated with university study.
Visit our Fees pages to find out more

Northern Ireland & EU:
£4,030.00
England, Scotland & Wales:
£9,000.00  Discounts available
International:
£13,240.00  Scholarships available

Scholarships, awards and prizes

  • Peninsula Award for Excellence in HRM
  • Londonderry Junior Chamber of Commerce Prize for Best Placement Student
  • SCHIVO Prize for Best Business Studies Student
  • Derry City Council Excellence in Marketing Award

Additional mandatory costs

Tuition fees and costs associated with accommodation, travel (including car parking charges), and normal living are a part of university life.

Where a course has additional mandatory expenses we make every effort to highlight them. These may include residential visits, field trips, materials (e.g. art, design, engineering) inoculations, security checks, computer equipment, uniforms, professional memberships etc.

We aim to provide students with the learning materials needed to support their studies. Our libraries are a valuable resource with an extensive collection of books and journals as well as first-class facilities and IT equipment. Computer suites and free wifi is also available on each of the campuses.

There will be some additional costs to being a student which cannot be itemised and these will be different for each student. You may choose to purchase your own textbooks and course materials or prefer your own computer and software. Printing and binding may also be required. There are additional fees for graduation ceremonies, examination resits and library fines. Additional costs vary from course to course.

Students choosing a period of paid work placement or study abroad as part of their course should be aware that there may be additional travel and living costs as well as tuition fees.

Please contact the course team for more information.

Contact

Irene Karmiotis

T: +44 (0)28 7012 4798

E: i.karmiotis@ulster.ac.uk

Course Director: Dr Laura Bradley

T: +44 (0)28 7167 5324

E: lm.bradley@ulster.ac.uk