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Develop creative skills through performance, taught by internationally recognized researchers.


Study Drama with Advertising at Ulster University in the United Kingdom.

Drama in the School of Creative Arts and Technologies provides an exciting and challenging programme with an emphasis on contemporary performance practices. Our approach to teaching and learning integrates theories and practices of performance in order to extend our understanding of Drama as an art form in its social, political and cultural contexts.

Our expert lecturing staff are internationally-recognised researchers with a range of industry-related experience. Students are able to take advantage of our nationally-acknowledged teaching expertise and will have opportunities to extend their experience of contemporary performance practices through contact with part time staff and key visiting lecturers. The Drama programmes benefit from extensive links with theatre practitioners and key Irish theatre companies, who use our spaces for performances and delivering practice-based workshops.

Drama allows students to learn in a rigorous and stimulating environment where they are encouraged to develop essential skills as thinking creative practitioners.

Advertising as a minor supplements your Major Subject by enabling you to progress from a broad awareness into a critically informed knowledge of Advertising. The minor allows you to study both managerial, commercial and creative aspects of Advertising.

Taking Advertising as a Minor will allow you to develop a critically-informed knowledge of Advertising from a management, commercial and creative perspective. Through the study of advertising theory and practice, across each year of the programme, you will hone the ability to write effective copy for a range of media channels including radio, PR, digital and billboards, to plan and run a successful advertising campaign, and to select appropriate media for an advertising campaign.

A Minor in Advertising comprises of two from the total of six modules you complete per year (three each semester). These draw on extensive staff expertise and internationally-recognised research. A Minor in Advertising ensures you are well-equipped for the wide variety of careers that require advanced communicative and problem solving skills, including advertising, business and marketing.

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About this course

In this section


Taking Drama as a Major subject in combination with another subject as a Minor allows you to develop a broad base of knowledge of Drama practices and systematic approaches to the analysis of works in performance. Students are therefore able to prepare themselves for the kinds of mosaic careers characteristic of the creative industries, and increasingly more common across a range of sectors. Depending on which Minor you take, you can therefore broaden your range of skills and knowledge or develop even further particular interests related to your proposed career.

There are particular areas of specialist Drama practice which can be developed as students progress through each level of the degree. So, while we do not provide conservatoire training for actors, students may wish to specialise in modules focused on performance, for example.

All students develop a core set of academic skills in research, analysis and communication in written and oral formats. Alongside these, each student will also develop transferable skills in group work, project management, problem-solving and the use of key technologies.

The Drama programmes are designed to develop your ability to work independently. While students are offered extensive support and guidance throughout their studies, the programme also places increasing emphasis on the development of those skills necessary to carry out rigorous and sustained independent research and practice. In this way, students develop key skills alongside foundational professional competencies they can draw on in their future careers.

Structure & content

In Year 1 (Level 4), Major Drama students will take six compulsory modules, four in Drama and two in the Minor subject. These modules will provide a thorough grounding for more specialised modules in Years 2 and 3 (Levels 5 and 6).

In Years 2 and 3, students are able to select from modules such as Acting, Commedia dell'Arte, Directing, Site Specific Performance, Music Theatre, Dramaturgy, Arts Entrepreneurship, Theatre and Community, Educational Arts, Irish Theatre, Working Class Performance, North American Theatre, Writing for Stage and Screen, and Storytelling and Performance.

There is a compulsory Issues in Performance module at each level. This theoretical module will introduce you to new and challenging ways of thinking about and analysing plays and performance. Production Process and Arts Administration are also compulsory at Level 5.

*Modules offered are dependent on staff availability and compulsory requirements.

Associate awards

Diploma in Professional Practice DPP

Diploma in International Academic Studies DIAS

Find out more about placement awards


Students are expected to be in attendance during the normal working week. In line with the University’s attendance policy, attendance at all taught sessions is compulsory. In addition, students working on projects and in independent work may be required to attend for group meetings and rehearsals in the evenings and, occasionally, at weekends.

Start dates

  • September 2017
How to apply

Entry conditions

We recognise a range of qualifications for admission to our courses. In addition to the specific entry conditions for this course you must also meet the University’s General Entrance Requirements.

In this section

A level

The A Level requirement for this course is 280 UCAS tariff points to include a minimum of BBC at A2.


A grade range is in operation for this course.

BTEC Extended Diploma

A minimum of:

DMM including a minimum of 8 distinctions in level 3 units


DDM award profile to include a minimum of 9 distinctions in level 3 units.

BTEC Diploma

The Diploma may be accepted in isolation (the award profile of D*D* including a minimum of 10 distinctions in level 3 units) or in combination with A levels or equivalent qualifications.

Where an applicant presents a profile of Diploma with an A level then we normally make an offer whereby the Diploma must satisfy the higher end of the standard A level offer profile (i.e. if our standard A level offer is BBC∆ then we normally ask for a Diploma at BB equivalent which is a Distinction, Merit award that includes 6 units at distinction, and the A level at the final grade of the standard A level grade profile, grade C∆).

A*A* = Distinction*, Distinction* (plus 10 units at distinction)

BB= Distinction , Merit (plus 6 units at distinction)

BC = Distinction, Merit (plus 5 units at distinction)

CC = Merit, Merit (plus 10 units at merit)

∆ = Diploma and Sub-Dip applicants may satisfy the requirement for an element of the offer grade profiles (equating to the final A-level grade stated in the standard 3A level offer profile - C or B) by substituting a combination of alternative qualifications to the same standard as defined by UCAS.


The SubDip may be accepted in combination with A levels. A levels should be achieved at the upper end of the standard A level offer profile (i.e. if two A levels are offered with a SubDip and our standard A level offer is BBC then we normally ask for BB at A level with the SubDip offer at the appropriate differential to satisfy the A level grade profile).

A* = Distinction* (To include 5 units at distinction)

A = Distinction (To include 4 units at distinction)

B = Distinction (To include 3 units at distinction)

C = Merit (To include 5 units at merit)

Irish Leaving Certificate

The Irish Leaving Certificate requirement for this course is 280 UCAS tariff points based on an overall Irish Leaving Certificate minimum profile BBBCC at higher level.

Scottish Highers

The Scottish Highers requirement for this course is 280 UCAS tariff points to include a minimum of AAAA.

Scottish Advanced Highers

The Scottish Advanced Highers requirement for this course is 280 UCAS tariff points to include a minimum BBC.

International Baccalaureate

Overall International Baccalaureate profile minimum of 25 points to include 12 at higher level - 280 UCAS tariff points.

Access to Higher Education (HE)

A grade range is in operation for this course.

For Access qualifications validated by Ulster University or QUB the entry requirement is currently under review with UCAS for 2017 entry. Please refer to the Equivalence of Qualifications for indicative requirement

For GB QAA accredited Higher Education Diploma qualifications the entry requirement is as follows:

Overall pass in a related subject area, achieving merit or distinction in all of the 45 level 3 graded credits (plus English level 2 equivalences where required).

English Language Requirements

English language requirements for international applicants
The minimum requirement for this course is Academic IELTS 6.0 with no band score less than 5.5. Trinity ISE: Pass at level III also meets this requirement for Tier 4 visa purposes.

Ulster recognises a number of other English language tests and comparable IELTS equivalent scores.

Additional Entry Requirements

Applicants holding a HND should achieve 120 credits at level 5 including a minimum of:

2 distinctions, 2 merits and 4 passes (for entry to Year 1).

Applicants holding a HNC will be considered on an individual basis.

Applicants holding a Foundation Degree should achieve an overall average of 50% in second year modules for Year 1 entry.

The University will consider applications on the basis of experiential learning for those who do not hold the normal entry qualifications. Those applicants seeking entry with advanced standing, (eg. Transfer from another institution or year 2 entry) will be considered on an individual basis but should note that this process can be more difficult in subject combination programmes as both subjects must be satisfied.

Careers & opportunities

In this section

Career options

Our Drama graduates work in the professional theatre as actors, directors, writers and stage managers. They also work too as teachers, college and university lecturers, drama therapists or community artists. They have found work with: Kabosh Theatre Company, Blue Raincoat Theatre Company, the Millennium Forum, Jigsaw Productions, Lyric Theatre, In Yer Space, BBC, Derry Playhouse, amongst others. They have set up their own businesses, founded theatre companies, been employed in various media posts, management, theatre management, arts administration, and the civil service.

Our graduates progress to postgraduate study and training such as at the University of Exeter, University of Warwick, Central School of Speech and Drama, Atlantic Acting School, Gaiety School of Acting, The Drama Studio, University of Manchester, and a range of PGCE courses in England and Scotland.

Because of the range of transferable skills associated with drama - skills in communication, analysis, creative thinking, team management - you will also be equipped to work in a range of non-specialist careers.

Drama graduates have amongst the best rates of employment amongst all arts and humanities graduates in the UK.

For information on postgraduate research opportunities see:

Students completing a course with Advertising as a minor are well equipped to undertake postgraduate work in relevant areas of study.

A degree containing a significant element of Advertising equips you for the wide variety of careers that require communicative, creative and problem solving skills.


Applying online at 

For all full-time higher education courses at universities and colleges in the UK, students must apply online at . There are three types of applicant.

Students at a school or college registered with UCAS

All UK schools and colleges (and a small number of establishments overseas) are registered with UCAS to manage their students' applications.

Advice is available from your teacher or a careers adviser at your school or college. You fill in an online application and submit it to a member of staff. After checking your details, and having added the academic reference, your school or college submits the completed application online to UCAS. You pay online using a credit card or debit card. You may also be able to pay through your school or college.

Independent applicants in the UK

Other UK applicants, who are not at school or college, apply online independently.

It is likely that you are a mature applicant, who, unlike school and college students, cannot readily seek advice from your teacher, but can instead consult with various careers organisations (such as Connexions). You are responsible for paying the correct application fee, for obtaining and attaching the academic reference and for submitting the completed application online to UCAS.

International applicants outside the UK (EU and worldwide)

Except for those whose school or college is registered with UCAS, individuals from the EU (excluding the UK), and worldwide, apply online independently.

Advice is available from British Council offices and other centres overseas, such as your school or college. You are responsible for paying the correct application fee, for obtaining and attaching the academic reference and for submitting the completed application online to UCAS.

For all applicants, there are full instructions at  to make it as easy as possible for you to fill in your online application, plus help text where appropriate. UCAS also has a comprehensive guide called Applying Online, which can be downloaded from 

How to apply

Start dates

  • September 2017

Fees and funding

In this section

Fees (per year)

Important notice - fees information Tuition fees shown are for last years entry. Fees are correct at the time of publishing and may be subject to an annual increase. Additional mandatory costs are highlighted where they are known in advance. There are other costs associated with university study. Read our Tuition Fees Payment Policy

Northern Ireland & EU:
England, Scotland & Wales:

Additional mandatory costs

Tuition fees and costs associated with accommodation, travel and normal living are a part of university life. 

Where a course has additional mandatory expenses we make every effort to highlight them in the online prospectus. These may include residential visits, field trips, materials (e.g. art, design, engineering) inoculations, security checks, computer equipment, uniforms, professional memberships etc.

We aim to provide students with the learning materials needed to support their studies. Our libraries are a valuable resource with an extensive collection of books and journals as well as first-class facilities and IT equipment. Computer suites and free wifi is also available on each of the campuses.

There will be some additional costs to being a student which cannot be itemised and these will be different for each student. You may choose to purchase your own textbooks and course materials or prefer your own computer and software. Printing and binding may also be required. There are additional fees for graduation ceremonies, examination resits and library fines. Additional costs vary from course to course. 

Students choosing a period of paid work placement or study abroad as part of their course should be aware that there may be additional travel and living costs as well as tuition fees. 

Please contact the course team for more information.


Contact the School Secretary,

or for admissions queries contact

For information on studying Advertising at Ulster, view the BSc Hons Advertising or BSc Hons Creative Advertising Technologies course entry or contact Ms Marian Norwood