Business Analytics

BSc (Hons)

2023/24 Full-time Undergraduate course

Award:

Bachelor of Science with Honours

Faculty:

Ulster University Business School

School:

Department of Global Business and Enterprise

Campus:

Magee campus

UCAS code:

N900
The UCAS code for Ulster University is U20

Start date:

September 2023

This course is now closed for International applications for September 2023

With this degree you could become:

  • Analyst
  • HCM Consultant
  • General Manager
  • Business Analyst
  • Financial Analyst
  • Marketing Analyst
  • Trade Compliance Analyst

Graduates from this course are now working for:

  • Citibank
  • British Telecom
  • Kainos
  • META Compliance
  • Experior Group
  • Collins Aerospace
  • PWC

Overview

Combines business, analytics and information technology skills to help you succeed in the future world of work.

The University regularly ‘refreshes’ courses to make sure they are as up-to-date as possible.

In addition it undertakes formal periodic review of courses in a process called 'revalidation’ to ensure that they continue to meet standards and are current and relevant.

This course will be revalidated in the near future and it is possible that there will be some changes to the course as described in this prospectus.

Summary

Do you want to future proof your career? BSc (Hons) Business Analytics offers you a strong foundation in business and technology modules. You will develop skills in analytics, software development and utilisation, data management, internet technologies, digital marketing, financial analytics, and project management. If you are interested in seeking knowledge on how data and information are analysed,using software technology, to improve business activities, then BSc (Hons) Business Analytics is particularly suited to you. The course will equip you with the analytical, technology and leadership skills that will future proof your career in the dynamic world of global business. You will gain experience of software tools such as Excel, SAGE, Power BI and Tableau.

BSc (Hons) Business Analytics has been a recipient of the Ulster University Academic Excellence Award. The course provides a supportive learning environment and has achieved high results in the national student survey. The course team are leaders in their respective fields with strong industry links in both teaching and research. The course offers you opportunities, to work collaboratively, to develop practical projects with real businesses and community organisations. You will also be offered opportunities to opt for paid internships, and placements both locally and globally.

BSc (Hons) Business Analytics offers great employment opportunities, particularly in the technology sector, professional services sector, manufacturing and public sector. The course provides you with the transferable and technical skills attractive to employers in the ever changing world of work.

We’d love to hear from you!

We know that choosing to study at university is a big decision, and you may not always be able to find the information you need online.

Please contact Ulster University with any queries or questions you might have about:

  • Course specific information
  • Fees and Finance
  • Admissions

For any queries regarding getting help with your application, please select Admissions in the drop down below.

For queries related to course content, including modules and placements, please select Course specific information.

We look forward to hearing from you.

About this course

About

The BSc (Hons) Business Analytics meets the needs of those wishing to pursue a career in business, where technology and analytics is a key enabler.

The programme seeks to provide the key business knowledge and analytics skills essential for a graduate, seeking a managerial or consultancy career in business or the technology sector.

The development of relevant employability skills for the changing world of work is at the core of the BSc Hons Business Analytics degree and a variety of opportunities exist within the programme and its modules, to develop such skills. These skills include, for example, Data Analytics, Creative Thinking, Analytics using Software, Knowledge Management, Project Management, Strategic Planning, Team Working, Problem Solving and Interpersonal skills.

Associate awards

Diploma in Professional Practice DPP

Diploma in International Academic Studies DIAS

Diploma in Professional Practice International DPPI

Attendance

Three years without placement/Four years including placement year.

This is a full-time course where you will normally complete three modules per semester, with class contact time approximately three to five hours per week per module. You will be expected to undertake independent study to supplement that contact time of around approximately nine to twelve class contact hours per week on the Magee campus.

Start dates

  • September 2023

Teaching, Learning and Assessment

Teaching and learning methods include lectures, seminars, practical workshops, case studies, problem-solving techniques, team projects, individual research oral presentations, non-book media, visiting lectures with industry practitioners and computer projects. These methods allow you to have a high degree of involvement and participation in learning, equipping you with concepts, skills and experiences necessary for career and personal development.

Modules are assessed using a variety of methods including individual essays/reports, class tests, case studies, group projects, oral presentations and end of term examinations.

Academic profile

The University employs over 1,000 suitably qualified and experienced academic staff - 59% have PhDs in their subject field and many have professional body recognition.

Courses are taught by staff who are Professors (25%), Readers, Senior Lecturers (20%) or Lecturers (55%).

We require most academic staff to be qualified to teach in higher education: 82% hold either Postgraduate Certificates in Higher Education Practice or higher. Most academic staff (81%) are accredited fellows of the Higher Education Academy (HEA) by Advanced HE - the university sector professional body for teaching and learning. Many academic and technical staff hold other professional body designations related to their subject or scholarly practice.

The profiles of many academic staff can be found on the University’s departmental websites and give a detailed insight into the range of staffing and expertise.  The precise staffing for a course will depend on the department(s) involved and the availability and management of staff.  This is subject to change annually and is confirmed in the timetable issued at the start of the course.

Occasionally, teaching may be supplemented by suitably qualified part-time staff (usually qualified researchers) and specialist guest lecturers. In these cases, all staff are inducted, mostly through our staff development programme ‘First Steps to Teaching’. In some cases, usually for provision in one of our out-centres, Recognised University Teachers are involved, supported by the University in suitable professional development for teaching.

Figures correct for academic year 2021-2022.

Magee campus

Accommodation

Enjoy student life in one of Europe's most vibrant cities.

Find out more - information about accommodation  


Sports Facilities

Our facilities in Magee cater for many sports ranging from archery to volleyball, and are open to students and members of the public all year round.

Find out more - information about sport  


Student Wellbeing

At Student Wellbeing we provide many services to help students through their time at Ulster University.

Find out more - information about student wellbeing  


Derry~Londonderry Campus Location

Derry ~ Londonderry campus offers an intimate learning environment.

Find out more about our Derry~Londonderry Campus.

Campus Address

Ulster University,
Northland Rd,
Londonderry
BT48 7JL

T: 02870 123 456

Modules

Here is a guide to the subjects studied on this course.

Courses are continually reviewed to take advantage of new teaching approaches and developments in research, industry and the professions. Please be aware that modules may change for your year of entry. The exact modules available and their order may vary depending on course updates, staff availability, timetabling and student demand. Please contact the course team for the most up to date module list.

In this section

Year one

Digital Accounting and Analytics

Year: 1

Digital technologies for accounting and finance have advanced rapidly. Digital accounting has a major impact on how organisations collect, process, control and analyse accounting and financial data. This module offers students an opportunity to evaluate different digital accounting software packages for the purpose of ensuring they meet an organisation's needs.

Principles of Management

Year: 1

This module introduces the fundamental concepts of management and cognate topics, including the business environment, business ethics, motivation, problem solving and decision making, planning, human resource management, organisational structure, change and innovation, and operations and quality.

Students will acquire an understanding of the issues and challenges facing managers in both domestic and global environments.

Academic and Business Analytics Skills

Year: 1

The module establishes a solid foundation for students as they make the transition to become effective learners at third level and beyond. As such, the module identifies, develops and assesses a range of skills that are important for academia and business. The module provides and introduction to the business analytical skills which are necessary to address challenges and opportunities in the current global business environment.

Software Development I

Year: 1

This module provides students of computing with an initial competence in the development of software through the medium of a modern programming language with facilities for both structured and object-oriented programming

Database Systems

Year: 1

The module covers the fundamental principles and theory of database design and provides practical experience in designing and developing database systems using a range of techniques, tools and technologies. It emphasises the important role of databases within an organisation and addresses the use of scalable and secure relational database management systems to facilitate the development of software systems involving large volumes of data and over the web.

Principles of Marketing

Year: 1

The module specifically provides students with understanding of the key principles and concepts of marketing to allow further learning of the strategic importance of the area in the future.

Year two

Finance for Decision Making

Year: 2

Financial decisions and their implications are an important consideration for global business'. This module will examine a range of theoretical and practical issues surrounding financial decision making. The module will provide students with an understanding of the key issues and techniques used in financial decision making with particular emphasis placed on ethical corporate governance and business ethics within the context of financial decision making.

Management Information Systems

Year: 2

Management Information Systems (MIS) are seen as central to the organisation. These systems are important to the gathering and collating both internal and external data and using these sources of information to general evidence-based reports for organisational decision making. Thus, that that is why MIS is often labelled the backbone of the organisation. This module provides the learner with a clear and detailed understanding of MIS and its role within the organisation and make them aware of the value of evidence-based decision making using these systems for global business.

Project Management

Year: 2

This module is designed to develop an understanding of project management issues, roles and activities within organisations by exploring the balance between theory, practical skills and knowledge.

Professional Skills Development

Year: 2

This module is designed to provide students with the necessary tool kit to lead their own professional credibility, during and after their under graduate study. It will provide an interactive and experiential learning environment for students whereby they can learn about the kind of business leader they want to become and how to achieve this

Data Analytics for Business

Year: 2

There is an increasing use of analytics in the current global business environment. Data analytics is an important part of this trend, as it gives insights into an organisations business performance and plays an important role in increasing the value of an organisation. Today's businesses need timely information that assists them to take important decisions within business scenarios. This module will give students a strong understanding which is becoming increasingly important as business and technology evolve.

Web Technologies

Year: 2

This module provides students with the combination of creative and technical skills necessary to implement design concepts using internet technologies. Lectures and tutorials are used to introduce ideas and techniques, and practical skills are developed through group based and individual mini-projects.

Year three

Econometrics and Financial Analytics

Year: 3

Data analytics is critical to organisational decision making. However, the analysis of economic and financial data presents unique challenges given the nature of the data itself. It is therefore, fundamental that future industry practitioners are able to apply analytical skills in these fundamental areas also to support and enhance organisational decision making. Today's business leaders need timely information that helps them to take important decisions and forecast possible future scenarios. This module will give students a strong foundation in econometrics and financial analytics both of which are becoming increasingly important as businesses and technology evolve.

Leadership and Strategy

Year: 3

This module equips students with an understanding of leadership dynamics and strategic vision in organisations and the challenges associated with leading organisations through strategic change. The module will examine a range of theoretical approaches that will be used to help analyse and evaluate leadership and strategy in organisations.

Advanced Data Analytics for Business

Year: 3

This module is designed to introduce the student to advanced data analytic approaches used in business. The module students with the skills and knowledge to work with data and use predictive analytic and modelling techniques so to make evidence-based decisions around future business trends.

Business Intelligence

Year: 3

This module provides the student with a sound understanding of Knowledge Management and the Learning Organisation. Particular attention is awarded to technological development within these fields. The opportunity to construct a simple knowledge-oriented computerised system is provided.

Digital Strategy and Communications

Year: 3

The module aims to explore a range of contemporary issues facing organisations operating in a digital world. Teaching provided will allow students to fully appreciate the impact and influence of the dynamic digital landscape.

Marketing Metrics

Year: 3

This module is designed to provide students with an appreciation of analytical tools and metrics available to evaluate the performance of specific marketing activities.

Diploma in Professional Practice

Year: 3

This module is optional

This module provides undergraduate students with an opportunity to gain structured and professional work experience, in a work-based learning environment, as part of their planned programme of study. This experience allows students to develop, refine and reflect on their key personal and professional skills. The placement should significantly support the development of the student's employability skills, preparation for final year and enhance their employability journey.

Study Abroad

Year: 3

This module is optional

The Diploma in International Academic Studies complements and extends the student's programme of study and provides the opportunity for each student to pursue specific learning objectives by studying in a different cultural and educational environment. It is a key facilitator in support global and cultural awareness and creating graduates who are ready to embrace international career opportunities more effectively.

Standard entry conditions

We recognise a range of qualifications for admission to our courses. In addition to the specific entry conditions for this course you must also meet the University’s General Entrance Requirements.

A level

CCC

Applied General Qualifications

QCF Pearson BTEC Level 3 Extended Diploma / OCR Cambridge Technical Level 3 Extended Diploma (2012 Suite)


Award profile of DMM

RQF Pearson BTEC Level 3 National Extended Diploma / OCR Cambridge Technical Level 3 Extended Diploma (2016 Suite)


Award profile of MMM

QCF Pearson BTEC Level 3 Diploma / OCR Cambridge Technical Level 3 Diploma (2012 Suite)

Award profile of DM plus A Level Grade C

RQF Pearson BTEC Level 3 National Diploma / OCR Cambridge Technical Level 3 Diploma (2016 Suite)

Award profile of MM plus A Level Grade C

QCF Pearson BTEC Level 3 Subsidiary Diploma / OCR Cambridge Technical Level 3 Introductory Diploma (2012 Suite)

Award profile of M plus A Level Grades CC

RQF Pearson BTEC Level 3 National Extended Certificate / OCR Cambridge Technical Level 3 Extended Certificate (2016 Suite)

Award profile of M plus A Level Grades CC

Irish Leaving Certificate

96 UCAS tariff points to include a minimum of five subjects (four of which must be at higher level) to include English and Maths at H6 if studied at Higher level or O4 if studied at Ordinary Level.

Irish Leaving Certificate UCAS Equivalency

Scottish Highers

Grades CCCCC
English and Maths required at Standard Grade 1, 2 or 3.

Scottish Advanced Highers

Grades DDD
English and Maths required at Standard Grade 1, 2 or 3.

International Baccalaureate

Overall profile is minimum 24 points (including 12 at higher level)

Access to Higher Education (HE)

Overall profile of 55% (120 credit Access Course) (NI Access Course)
To include a 20 credit Level 2 Mathematics module, passed at 40% or successful completion of NICATS Mathematics as part of the pre-2021 Access Diploma.

Overall profile of 45 credits at merit (60 credit Access Course) (GB Access Course)
To include a 20 credit Level 2 Mathematics module, passed at 40% or successful completion of NICATS Mathematics as part of the pre-2021 Access Diploma.

GCSE

For full-time study, you must satisfy the General Entrance Requirements for admission to a first degree course and hold a GCSE pass at Grade C/4 or above in English Language and Mathematics, (or equivalent).


Level 2 Certificate in Essential Skills - Communication will be accepted as equivalent to GCSE English.


Level 2 Certificate in Essential Skills - Application of Number will be accepted as equivalent to GCSE Maths.

English Language Requirements

English language requirements for international applicants
The minimum requirement for this course is Academic IELTS 6.0 with no band score less than 5.5. Trinity ISE: Pass at level III also meets this requirement for Tier 4 visa purposes.

Ulster recognises a number of other English language tests and comparable IELTS equivalent scores.

Additional Entry Requirements

Acceptable alternative qualifications include:

Pass HND with overall Merit to include 15 distinctions in level 5 credits.
Pass HNC with overall Merit to include 45 distinctions in level 4 credits.

You may also meet the course entry requirements with combinations of different qualifications to the same standard as recognised by the University.

Exemptions and transferability

Most students enter into Year One. Applicants who can provide evidence of previous relevant study, awarded in accordance with the Credit Accumulation Transfer System, (CATS), may be considered for exemption from particular modules or to entry to later years.

Careers & opportunities

Graduate employers

Graduates from this course are now working for:

  • Citibank
  • British Telecom
  • Kainos
  • META Compliance
  • Experior Group
  • Collins Aerospace
  • PWC

Job roles

With this degree you could become:

  • Analyst
  • HCM Consultant
  • General Manager
  • Business Analyst
  • Financial Analyst
  • Marketing Analyst
  • Trade Compliance Analyst

Career options

BSc (Hons) Business Analytics offers you great employment opportunities, particularly in business, the technology sector, professional services sector, and public sector. The course provides you with the business, analytics, and technology skills particularly suited to a management or consulting career in the business and/or technology arena. The course offers you attractive opportunities for professional development for example, The British Computer Society, Association of Chartered Certified Accountants, Chartered Accountants Ireland or the Chartered Institute of Marketing. You may also proceed to postgraduate study or research in business and technology related areas. Throughout the course, students will be encouraged to develop their personal skills and abilities in order to maximise their career potential.

Work placement / study abroad

In Year three you will have the option of a paid placement year in a range of local and international locations. This will provide a link between the subjects you have studied and their application in a 'real world' setting. Satisfactory completion of the placement year will lead to the award of the Diploma in Professional Practice. You have also the option to study abroad for a year; satisfactory completion of a study abroad year will lead to the award of the Diploma in International Academic Studies.

Apply

Start dates

  • September 2023

Fees and funding

Fees (per year)

Northern Ireland, Republic of Ireland and EU Settlement Status Fees

£4,710.00

England, Scotland, Wales and the Islands Fees

£9,250.00

International Fees

£15,840.00

Scholarships, awards and prizes

  • Londonderry Junior Chamber of Commerce Prize for Best Placement Student
  • Alchemy Prize for Best Final Year Student
  • ACCA Award for Best Performing Student in Financial Analytics
  • Marketing Institute of Ireland Award for Best Performing Student in Digital Strategy and Communications

Additional mandatory costs

It is important to remember that costs associated with accommodation, travel (including car parking charges) and normal living will need to be covered in addition to tuition fees.

Where a course has additional mandatory expenses (in addition to tuition fees) we make every effort to highlight them above. We aim to provide students with the learning materials needed to support their studies. Our libraries are a valuable resource with an extensive collection of books and journals, as well as first-class facilities and IT equipment. Computer suites and free Wi-Fi are also available on each of the campuses.

There are additional fees for graduation ceremonies, examination resits and library fines.

Students choosing a period of paid work placement or study abroad as a part of their course should be aware that there may be additional travel and living costs, as well as tuition fees.

See the tuition fees on our student guide for most up to date costs.

Contact

We’d love to hear from you!

We know that choosing to study at university is a big decision, and you may not always be able to find the information you need online.

Please contact Ulster University with any queries or questions you might have about:

  • Course specific information
  • Fees and Finance
  • Admissions

For any queries regarding getting help with your application, please select Admissions in the drop down below.

For queries related to course content, including modules and placements, please select Course specific information.

We look forward to hearing from you.


For more information visit

Disclaimer

  1. Although reasonable steps are taken to provide the programmes and services described, the University cannot guarantee the provision of any course or facility and the University may make variations to the contents or methods of delivery of courses, discontinue, merge or combine courses and introduce new courses if such action is reasonably considered to be necessary by the University. Such circumstances include (but are not limited to) industrial action, lack of demand, departure of key staff, changes in legislation or government policy including changes, if any, resulting from the UK departing the European Union, withdrawal or reduction of funding or other circumstances beyond the University’s reasonable control.
  1. If the University discontinues any courses, it will use its best endeavours to provide a suitable alternative course. In addition, courses may change during the course of study and in such circumstances the University will normally undertake a consultation process prior to any such changes being introduced and seek to ensure that no student is unreasonably prejudiced as a consequence of any such change.
  1. The University does not accept responsibility (other than through the negligence of the University, its staff or agents), for the consequences of any modification or cancellation of any course, or part of a course, offered by the University but will take into consideration the effects on individual students and seek to minimise the impact of such effects where reasonably practicable.
  1. The University cannot accept any liability for disruption to its provision of educational or other services caused by circumstances beyond its control, but the University will take all reasonable steps to minimise the resultant disruption to such services.
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