2020/21 Part-time Postgraduate Short course and CPD
Faculty of Arts, Humanities and Social Sciences
School of Communication and Media
25 January 2021
For full instructions on how to apply for postgraduate short courses, please contact the Centre for Flexible and Continuing Education - FlexEd@ulster.ac.uk
This course will provide the conceptual understanding of and an overview of the current issues within health communication.
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This course provides an overview of the current issues within health communication. Participants will have the opportunity to explore the challenges and opportunities of communicating to a range of audiences/stakeholders within healthcare. They will gain a detailed understanding of communication skills, theories and concepts related to the complexities of communicating in healthcare. The course will enable them to evaluate a range of health transactions and contexts including managing stakeholders, partnership working, risk communication and crisis management. Participants will be aware of risk communication and acquire knowledge of managing a health crisis. Current communication issues in healthcare will be discussed. Participants will gain experience working on a work-based project in an organisation within a healthcare setting, which can either be in public, private or voluntary sectors, thus transferring the theory to application and practice.
This course can be taken individually or combined over a period of time towards a Postgraduate Certificate of Professional Development
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The following will be covered:
Communication in healthcare- challenges and opportunities for healthcare communicators; effective and ineffective communication; communication methods.
Communication skills and variables- Patient and Practitioner relationship (counsellor- client relationship) - understanding the variables affecting the health transactions that occur in various healthcare relationships: empathy, control, trust, self-disclosure, and confirmation.
Models and theories in Health Communication: theory and application- Medical, social and bio psychosocial models interaction in healthcare contexts; Health Belief Model; Social Cognitive Theory; Stages of Change Model; Health Communication Model; communication and health information for decision making.
Partnerships and stakeholders in healthcare communication- healthcare roles and relationships in professional-patient, interprofessional and, professional-family, patient-family interactions. The multi-disciplinary team and effective teamwork in the health care context and multi-agency approach.
Risk communication in healthcare- risk theories, dimensions of risk, risk communication within health contexts.
Crisis management in healthcare- crisis in healthcare, planning for a crisis, managing a crisis within healthcare.
Work-based Project- role and functioning of communications within a health setting, 12 hours working within an organisation on a project.
100% Coursework - Work-based Project
This course requires attendance on six Monday or Tuesday afternoons for 3 hour sessions in January/February 2021. Timetabling and mode of delivery (online or on-campus) to be confirmed.
Any undergraduate degree.
Applicants whose first language is not English must meet the minimum English entrance requirements of the University and will need to provide recent evidence of this (certified within the last two years).
Most of our courses require a minimum English level of IELTS 6.0 or equivalent, with no band score under 5.5. Trinity ISE: Pass at level III also meets this requirement.
Please see details of the English language qualifications and certificates we can accept - https://www.ulster.ac.uk/__data/assets/pdf_file/0005/177404/Other-english-language-tests-and-qualifications-2017.pdf
International applicants will also require a short-term study visa. Further information is available at https://www.ulster.ac.uk/international/visa-immigration
The content for each course is summarised on the relevant course page, along with an overview of the modules that make up the course.
Each course is approved by the University and meets the expectations of:
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The normal study load expectation for an undergraduate full-time course of study in the standard academic year is 120 credit points. This amounts to around 36-42 hours of expected teaching and learning per week, inclusive of attendance requirements for lectures, seminars, tutorials, practical work, fieldwork or other scheduled classes, private study, and assessment. Part-time study load is the same as full-time pro-rata, with each credit point representing 10 hours of student effort.
Postgraduate Master’s courses typically comprise 180 credits, taken in three semesters when studied full-time. A Postgraduate Certificate (PGCert) comprises 60 credits and can usually be completed on a part-time basis in one year. A 120-credit Postgraduate Diploma (PGDip) can usually be completed on a part-time basis in two years.
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Assessment methods vary and are defined explicitly in each module. Assessment can be a combination of examination and coursework but may also be only one of these methods. Assessment is designed to assess your achievement of the module’s stated learning outcomes. You can expect to receive timely feedback on all coursework assessment. The precise assessment will depend on the module and may be subject to change from year to year for quality or enhancement reasons. You will be consulted about any significant changes.
Coursework can take many forms, for example: essay, report, seminar paper, test, presentation, dissertation, design, artefacts, portfolio, journal, group work. The precise form and combination of assessment will depend on the course you apply for and the module. Details will be made available in advance through induction, the course handbook, the module specification and the assessment timetable. The details are subject to change from year to year for quality or enhancement reasons. You will be consulted about any significant changes.
Normally, a module will have 4 learning outcomes, and no more than 2 items of assessment. An item of assessment can comprise more than one task. The notional workload and the equivalence across types of assessment is standardised.
Calculation of the Final Award
The class of Honours awarded in Bachelor’s degrees is usually determined by calculation of an aggregate mark based on performance across the modules at Levels 5 and 6, (which correspond to the second and third year of full-time attendance).
Level 6 modules contribute 70% of the aggregate mark and Level 5 contributes 30% to the calculation of the class of the award. Classification of integrated Master’s degrees with Honours include a Level 7 component. The calculation in this case is: 50% Level 7, 30% Level 6, 20% Level 5. At least half the Level 5 modules must be studied at the University for Level 5 to be included in the calculation of the class.
All other qualifications have an overall grade determined by results in modules from the final level of study. In Master’s degrees of more than 200 credit points the final 120 points usually determine the overall grading.
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Occasionally, teaching may be supplemented by suitably qualified part-time staff (usually qualified researchers) and specialist guest lecturers. In these cases, all staff are inducted, mostly through our staff development programme ‘First Steps to Teaching’. In some cases, usually for provision in one of our out-centres, Recognised University Teachers are involved, supported by the University in suitable professional development for teaching.
Figures correct for academic year 2019-2020.
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