Media Studies and Production - BA (Hons) - Video

Deconstruct and analyse the media and learn how it works to create your own projects in our brand new production suites.

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Deconstruct and analyse the media and learn how it works to create your own projects in our brand new production suites.


Media Studies and Production offers an exciting intellectual environment within which to both study the media and engage in bold, imaginative and innovative approaches to industry standard media production.

International Students

If you don't meet our entry requirements for this course you may want to consider our International Foundation Programme (IFP)

The International Foundation Programme (IFP) will prepare you for studying an undergraduate degree at Ulster.

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Coleraine campus

Our coastal and riverside campus with a primary academic focus on science and health

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About this course

In this section


In this course you will study the expanding world of media and popular culture in ways that will inspire your own media productions. You will be a student in one of the most highly respected and longest standing Media departments in the UK and Ireland, a department that can boast that it is one of the top 10 centres for media research in the UK. Our high academic standing is complimented by our television and radio studios, digital media production studios, professional editing suites and large range of outdoor recording equipment. In addition to the use of these outstanding facilities, you will have the opportunity to take up work placements in the media industries, enter competitions and publicly exhibit your work.

Structure & content

In year one you will be introduced to key ideas in the study of media and popular culture as well as acquiring key skills training in all areas of media production like photography, photoimaging, video and sound.

In year two you will undertake professional projects and live briefs, often pitching your ideas to media professionals and panels. You also undertake a short placement in the media or a related area and attend guest lectures by media professionals. This will be accompanied by more advanced and specialist study of key media theories.

In year three you will specialise further and complete a major media production project in a chosen area such as scriptwriting, film, documentary, radio or photography.Your work will be exhibited in the School's End of Year Show. You will also attend a series of lectures by media professionals to examine your future options.You also complete a written dissertation and more specialist theory modules in areas like British Cinema and Social Media.


Three years full-time.

Start dates

  • September 2018
How to apply

Entry conditions

We recognise a range of qualifications for admission to our courses. In addition to the specific entry conditions for this course you must also meet the University’s General Entrance Requirements.

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A level

The A Level requirement for this course is BBB∆ - BBC∆ at A2.

∆ = Applicants may satisfy the requirement for the A level C grade by substituting a combination of alternative qualifications to the same standard as defined by the University.


BTEC National Extended Diploma

Overall BTEC National Extended Diploma profile requires a minimum of:

DDM-DMM award profile to include a minimum of 9-8 distinctions in level 3 units

BTEC National Diploma

The National Diploma may be accepted in combination with other qualifications. Where an applicant offers a profile of Diploma and an A level then the Diploma should be achieved at the upper end of the standard A level offer profile (i.e. if one A level is offered with a Diploma and our standard A level offer is BBC then we normally ask for a BB equivalent at Diploma and the A level at grade C, see further below).

BB = Distinction, Merit (To include 6 distinctions)

BC = Distinction, Merit (To include 5 distinctions)


The Subsidiary Diploma/National Extended Certificate may be accepted in combination with A levels. Where A levels are offered as part of a profile then they should be achieved at the upper end of the standard A level offer profile (i.e. if two A levels are offered with a Subsidiary Diploma and our standard A level offer is BBC then we normally ask for BB at A level with the Subsidiary Diploma offer at the appropriate differential to satisfy the A level grade profile (grade C) - see further below).

A* grade = Distinction* (To include 5 distinctions in level 3 units)

A grade = Distinction (To include 4 distinctions in level 3 units )

B grade = Distinction (To include 3 distinctions in level 3 units)

C grade = Merit (To include 5 merits in level 3 units )

D grade = Merit (to include 4 merits in level 3 units)

∆ = Diploma and Sub-Dip applicants may satisfy the requirement for an element of the offer grade profiles (equating to the final A-level grade stated in the standard 3A level offer profile - grade C) by substituting a combination of alternative qualifications to the same standard as defined by the University.

Irish Leaving Certificate

The Irish Leaving Certificate requirement for this course is grades

H3,H3,H3,H3, H3 -

H3,H3,H3,H3,H4 at higher level.

Scottish Highers

The Scottish Highers requirement for this course is grades



∆ = applicants may satisfy the requirement for an element of the offer grade profiles (equating to the final A-level grade stated in the standard 3A level offer profile - grade C) by substituting a combination of alternative qualifications to the same standard as defined by the University.

Scottish Advanced Highers

The Scottish Advanced Highers requirement for this course is grades

CCC∆ -


∆ = applicants may satisfy the requirement for an element of the offer grade profiles (equating to the final A-level grade stated in the standard 3A level offer profile - grade C) by substituting a combination of alternative qualifications to the same standard as defined by the University.

International Baccalaureate

Overall International Baccalaureate profile minimum of

26 points to include 13 at higher level -

25 points to include 12 at higher level.

Access to Higher Education (HE)

For Access qualifications validated by Ulster University or QUB the entry requirement is:

An overall mark of 70-65%

For GB QAA accredited Higher Education Diploma qualifications the entry requirement is as follows:

Award of the HE Diploma in a related subject area, achieving a minimum of 21-18 credits at distinction and 24 credits at merit in the 45 level 3 graded credits.


Please refer to the University’s general entrance requirements.

English Language Requirements

English language requirements for international applicants
The minimum requirement for this course is Academic IELTS 6.0 with no band score less than 5.5. Trinity ISE: Pass at level III also meets this requirement for Tier 4 visa purposes.

Ulster recognises a number of other English language tests and comparable IELTS equivalent scores.

Additional Entry Requirements


Applicants holding a HND should achieve an overall merit for entry to Year 1. Those applicants holding a subject-related HND with an overall merit may be considered for entry to Year 2.


Applicants holding a HNC should achieve an overall distinction for entry to Year 1 only.

Foundation Degree

Applicants holding a Foundation Degree should achieve an overall average of 55-50% in level 5 modules for Year 1 entry. Those applicants holding a subject-related Foundation Degree may be considered for entry to Year 2.

APEL (Accreditation of Prior Experiential Learning)

The University will consider applications on the basis of experiential learning for those who do not hold the normal entry qualifications.

Transfer from degree level study at other institutions

Those applicants seeking entry with advanced standing, (eg. Transfer from another institution or year 2 entry) will be considered on an individual basis.

Exemptions and transferability

The University will consider applications for entry with advanced standing on the basis of experiential learning, prior certificated learning and where articulation arrangements exist (i.e. on the basis of the Northern Ireland Media Academy agreement).

Careers & opportunities

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Career options

The course has an excellent track record of producing multi-skilled graduates who are attractive to a range of employers. In common with all other Arts degree courses, this offers the learner very real opportunities for personal growth and self development. Where these opportunities are taken with enthusiasm and determination, you will undoubtedly enhance your long term employability. More immediately, this particular course will equip you to seek employment in a wide range of occupations where effective communication and an understanding of contemporary culture are valued, including many public sector jobs, jobs in customer-focused businesses, information-based enterprises, the leisure industries, community organisations, NGOs, and, of course, employment in the creative media industries themselves. You will also be well equipped to enter one of the many postgraduate courses with a more specialist focus, such as journalism, marketing, communications, Film and TV management, photography or documentary practice.

For information on postgraduate research opportunities see:

Work placement / study abroad

Study USA, Erasmus scheme, International Student Exchange Programme. Students from the programme can study a year in a number of different countries including China, America and across Europe. It is advised that students undertake this between years 2 and 3 of the programme.


How to apply Request a prospectus

Applications to full-time undergraduate degrees at Ulster are made through UCAS.

Start dates

  • September 2018

Fees and funding

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Fees (per year)

Important notice - fees information Fees illustrated are based on 18/19 entry and are subject to an annual increase. Correct at the time of publishing. Terms and conditions apply. Additional mandatory costs are highlighted where they are known in advance. There are other costs associated with university study.
Visit our Fees pages for full details of fees

Northern Ireland & EU:
England, Scotland & Wales:
£9,250.00  Discounts available
£13,680.00  Scholarships available

Additional mandatory costs

Tuition fees and costs associated with accommodation, travel (including car parking charges), and normal living are a part of university life.

Where a course has additional mandatory expenses we make every effort to highlight them. These may include residential visits, field trips, materials (e.g. art, design, engineering) inoculations, security checks, computer equipment, uniforms, professional memberships etc.

We aim to provide students with the learning materials needed to support their studies. Our libraries are a valuable resource with an extensive collection of books and journals as well as first-class facilities and IT equipment. Computer suites and free wifi is also available on each of the campuses.

There will be some additional costs to being a student which cannot be itemised and these will be different for each student. You may choose to purchase your own textbooks and course materials or prefer your own computer and software. Printing and binding may also be required. There are additional fees for graduation ceremonies, examination resits and library fines. Additional costs vary from course to course.

Students choosing a period of paid work placement or study abroad as part of their course should be aware that there may be additional travel and living costs as well as tuition fees.

Please contact the course team for more information.


For enquiries on your application only:

For all other enquiries: Sally Quinn, School of Media, Film & Journalism

T: +44 (0)28 7012 3361

For more information visit

Faculty of Arts, Humanities and Social Sciences

School of Communication and Media


Thomas Keery

Thomas Keery- Recent Graduate Since leaving the Ulster University I have started up my own video production company. The company is called Dog Kennel Productions. I primarly make music videos, but also create corporate videos for businesses. I started the company in November 2013 and have had my music video for Mojo Fury featured by 'Kerrang!'. I believe the Media Studies and Production course helped me learn more about the industry i work in.


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Connor McKernan

My work in Northern Visions is very diverse and calls upon several skills required for a successful career in the Media industry. It entails editing broadcast standard programs from 15 minutes to 1 hour, from news pieces to documentary and studio based chat show program genre's. My role also includes going out on film shoots as part of a team or filming as an individual using skills as cameraman, sound engineer, lighting and journalist.

I often complete long standing projects working to a set criteria set out by the Art's Council of Northern Ireland or other funding body's such as the Lottery Heritage Fund, often working with cross community projects, members of ethnic minorities or those from within the disabled community.

My job also involves training interns or members of the community as part of digital media schemes. This often includes teaching them the fundamentals of recording good camera and sound and often an editing workshop is included. I am also heavily involved in making program's with volunteers who wish to follow and develop a story, once they have done the correct pre-production I am enlisted to help to film the project and develop an interesting and entertaining program. This is an important aspect of my job as it follows the ethos of Northern Visions as it gives members of the community the chance to use the platform of media to address issues surrounding their area.

"Volunteer, practice your skills and make lots of mistakes while you can¦ it's the best way that you can learn."

Michael Leonard

Following graduating the BA Media Studies and Production degree course at the Ulster University, Coleraine campus, I spent a year taking time out and writing articles & reviews for a pop culture website; This allowed me to put into practice the media theory knowledge and skills I learned at the university before I decided to pursue a career as a college lecturer in media.

I am currently employed with the South West College as a part-time media lecturer at their Enniskillen campus. The Enniskillen campus has state of the art facilities in the form of the Image Media Centre where students can train in the many crafts of media production. Few jobs offer as great a sense of achievement and purpose as teaching, and to be teaching students the subject I love is a great bonus. Much of my time is spent passing on this love of media to the next generation of students and professionals. A love of media and learning is what I fostered while studying with the Ulster University.